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Oh we do love pop up and particularly when it graces its pleasant self on our Notting Hill shores.

Que Matilda Goad as one of London’s leading creative consultants and tastemakers who has opened an oh-so wonderful store as a showcase some of her choice designers and their unique products. Following the success of her Chelsea pop-up last year, we’re thrilled to celebrate her second pop up to truly satisfy our design, interiors, furniture and antiques want.


Matilda’s own portfolio, boasting some of the UK’s hottest design and fashion names (Soane, Penelope Chilvers to name but a few), Goad is reputable for her ability to inject her awesome sense of style into any space or place. Whether it be tablescapes, shop windows, parties, weddings and interiors, Matilda has crafted her enchanting bohemian touch on them all.


As an undoubted woman of many talents, Matilda will not only showcase her pick of her favourite design stars in her latest west London pop up on Westbourne Grove, she will also vaunt her own fabulous and much-coveted designs and collections. Brimming with interesting pieces to enhance the home, you can of course expect Matilda’s signature scalloped raffia lamp shades as undoubtedly one of the design world’s cult products of recent times.

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Also in store are Matilda’s range of ceramic jugs, antique botanical prints, beeswax candles and silver-plated oyster shells. The space further presents Goad’s recently-launched collaboration with Edit58.com and their range of rattan pendant lighting, in addition to a selection of Christmas crackers in partnership with TART London


As the ultimate shopping spot for some early Christmas shopping amidst one of our favourite neighbourhoods and closing this weekend, we shall see you there!

Matilda Goad Notting Hill pop-up shop is open from 7th - 18th November 2018. Find the space at 297 Westbourne Grove, London, W11

Photography by Harry Crowder